The Salvation Army Puts a Twist on the Blue & Black Dress

I thought this was an interesting take on the Blue & Black Dress. Here is the link: http://www.dailymail.co.uk/news/article-2982551/Why-hard-black-blue-Salvation-Army-launch-powerful-anti-domestic-abuse-advert-featuring-dress.html
This campaign highlights how so many women are overlooked in society (as mentioned in the article, every 1 in 4 women in the UK are subjected to abuse). The infamous dress is used as a leeway into showing domestic violence by attracting the likes of those who have seen the dress so they will be drawn in by the dress and hopefully pay attention to those who have been overlooked. This is a shocking way to use the dress, but is effective because millions know about the dress. The black and blue brings attention to the bruising on the woman’s legs in the campaign and says,”why is it so hard to see black and blue? One in six women are victims of abuse. Stop abuse against women.” The fact that this still needs to be said is very discouraging because this problem should have been resolved a long time ago. All domestic violence, human trafficking, or mistreatment of any kind should not be tolerated. The fact that it still goes on just goes to show that maybe we do need address the matter more clearly and upfront so that it is visible across the globe. As to the dress itself, it was said that the viewing of white and gold or blue and black comes down to, “genes, lighting, and a person’s age.”

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